PRESS ROOM STORY
HARMAN PHOTO PROFESSIONAL INKJET HITS UK SHELVES
9th February 2007
HARMAN PHOTO PROFESSIONAL INKJET HITS UK SHELVES
HARMAN technology has officially launched the first product in its pioneering range of professional photographic inkjet media. From February 5, HARMAN PHOTO Matt FB Mp paper is available for purchase throughout the UK. The products are also available throughout the USA and Canada.
The instant-dry paper incorporates real-photo Baryta, offering enhanced colour brightness, tonal range and archival properties. HARMAN has also developed unique anti-curl technology used in the production process to ensure the paper lies completely flat before, during and after printing. This flatness combined with a weight of 310gsm helps the media to emulate the physical essence of a traditional photographic print.
Howard Hopwood, marketing director at HARMAN technology commented:
“This launch is a watershed moment for HARMAN technology. We are very proud of the HARMAN PHOTO product, and we believe there is no true comparison in the global inkjet marketplace.”
“We are very confident that the paper will be well received by the professional photographic community, as we believe it fulfils a demand for a premium quality inkjet media that offers many of the inherent characteristics of traditional photographic prints.” He added.
The paper has already enjoyed an enthusiastic reaction from photographers and creative industry professionals at the Photokina exhibition in Cologne, and the Photoplus exhibition in New York City last year – generating widespread anticipation for the official launch.
Amongst the product’s admirers is leading photographer Les McLean, who commented:
“At last, we have an inkjet paper that feels like a traditional photographic paper. The prints I have created so far are as good as any I have ever made using inkjet media, and I’m still in the early stages of testing.”
Les will be demonstrating the product at this year’s Focus on Imaging exhibition at the Birmingham NEC in February, and the company is due to announce official launch plans for the second product in the range at the show.
HARMAN technology will be exhibiting at Stand C2, Hall9 at Focus on Imaging, and more information on their activities at the show and the newly launched inkjet product is available at www.harman-inkjet.com
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CAPTION -Green Light: The first HARMAN PHOTO inkjet paper is now available throughout the UK.
NOTES TO EDITORS –
HARMAN technology Limited is a pioneering professional imaging specialist based in Mobberley, Cheshire. The company announced the launch of its pioneering HARMAN PHOTO inkjet media range, suitable for both colour and monochrome photography, in August 2006; and the first products will become available in the UK and USA in February 2007.
HARMAN also manufactures traditional monochrome photographic products under the renowned ‘ILFORD PHOTO’ brand. The ILFORD range of colour photographic products, including ‘ILFORD Galerie’ inkjet media, is not manufactured or marketed by HARMAN technology, and remains a separate business based in Switzerland.
For more information on this story, please contact Alex Myers at Manifest Communications on 01484 469601, or email alex@manifestcomms.co.uk